Michelle Hyun Kim is a writer, editor, and curator based in Brooklyn.

Creative Copy


(full portfolio available upon request)

BRANDED & SOCIAL COPY


For Leo Baker, Skateboarding Is All About Memories” | Dropbox

Trans and Nonbinary People Can Finally Display Their True Name on Their Credit Cards” | Mastercard/Citi




CONTENT MARKETING


Hallyu and the Korean Wave” | Ceros



TREND & DATA ANALYSIS


Blame it on the Bossa: How TikTok Helped Gen Z Rediscover Brazilian Bossa Nova“ | Chartmetric

What are Anisongs? How Music for Anime Became a Growing Global Sensation | How Music Charts

The Boygenius Effect: How the Supergroup Sparked the “Sad” Folk-Pop TikTok Movement | How Music Charts

How a New Strain of Goth Alt-Pop Evolved on TikTok | How Music Charts



SEO CONTENT


10 Queer Businesses on Why You Should Shop Small, Slow, and Local” | Them

21 Quarantine Date Ideas for Friends, Partners, and First Dates” | Them


Drinking During Self-Quarantine: How Much Is Too Much?” | Them


12 Astrological Gift Ideas for Each Zodiac Sign” | Them



CREATIVE COPY FOR ARTISTS


I’ve written over 30 artist biographies and album statements for clients like Warner Music Group, Capitol Music Group, Def Jam, Interscope, Island Records, Virgin Music, XL Recordings, and many others. I’m currently commissioning these artist bios, please inquire for samples.